John Bollinger

Enterprise Sales and Go-To-Market Executive

Driving enterprise-scale revenue growth by building, designing, and executing go-to-market strategies across direct sales organizations and partner channels.

JOHN BOLLINGER​

Dallas, TX • 415-794-3144 • [email protected]

Career Highlights:

Led large-scale enterprise and mid-market sales organizations of up to 220+ professionals, generating $115M in annual B2B revenue, achieving 114% to plan, while delivering integrated telecom, SaaS, and technology solutions supporting a $1B customer revenue base.

Designed and executed go-to-market strategies that scaled a newly launched SaaS platform from $2M to $20M in contract value within a single year.

Turned around an underperforming region by enforcing execution discipline, and expanding partner ecosystems, resulting in an 8% annual revenue increase in a formerly bottom-tier region.

Selected to return to AT&T headquarters to lead marketing, strategy, sales operations, and partner enablement for a $7.3B indirect channel business, increased revenue by 3.2%.

John Bollinger is a senior sales and go-to-market executive with experience building, scaling, and transforming large B2B sales organizations across telecom, SaaS, and enterprise technology. His career has been defined by leadership roles requiring operational rigor, revenue accountability, and the ability to translate strategy into sustained commercial results across direct and indirect sales models.

Across multiple executive roles, he has led enterprise and mid-market sales organizations comprising over 220 professionals, with responsibility for annual revenues exceeding $115 million. His scope has consistently included sales strategy, revenue planning, pipeline forecasting, talent development, and expansion of the partner ecosystem. He brings deep experience across SaaS, cloud, security, network services, and integrated technology solutions, serving both high-growth startups and complex, large-scale enterprises.

John is particularly recognized for designing and executing go-to-market strategies that drive measurable growth. He has launched new SaaS platforms, scaled early-stage revenue engines, and installed disciplined

sales operations that improved forecast accuracy and execution consistency. Notable outcomes include growing a SaaS business from $2 million to $20 million in contract value within one year and delivering triple-digit year-over-year revenue growth in a telecom services organization.

A significant portion of his career was spent at AT&T, where he held progressively senior leadership roles over more than two decades. He was repeatedly selected by executive leadership to take on high-priority assignments, including leading a major regional turnaround and overseeing strategy and partner enablement for a multibillion-dollar indirect channel business. In these roles, he strengthened leadership capability, expanded partner coverage, and restored revenue momentum in underperforming markets.

John’s leadership approach emphasizes accountability, clarity, and talent development. He has personally recruited and promoted dozens of sales leaders, built strong management benches, and created performance cultures that support both growth and retention. His leadership has been recognized through national top-one-percent sales rankings and seven President’s Club honors.

He holds a Bachelor of Science in Business Administration and Marketing from California Polytechnic University, Pomona, and has completed extensive executive leadership development programs throughout his career. Today, John focuses on senior leadership roles where he can drive revenue growth, strengthen go-to-market execution, and build scalable commercial organizations in complex, growth-oriented environments.